The Diploma IV Marketing Management Program is one of the study programs in the Business Administration Department that produces applied science graduates in marketing management. This includes planning, implementing, and evaluating marketing programs based on technology, characterized by a technopreneurial spirit, quality consciousness, and professional ethical competitive advantages.
Graduates of the Diploma IV Marketing Management will have competencies in marketing management, encompassing planning, implementation, and evaluation of marketing programs, business activities, as well as various technology-based business and marketing endeavors characterized by a technopreneurial spirit and conscious quality with ethical competitive advantages.
After completing education in the Diploma IV Marketing Management, graduates can take up positions (Job Roles) such as Sales Manager, Service Manager, Brand Manager, and Entrepreneur.
Graduates of the Diploma IV Marketing Management Program have been successfully absorbed into the business and industrial sectors, including banking companies, offices, hospitality, tourism, manufacturing companies, retail businesses, service companies, civil servants, and entrepreneurship.
